Job Description
Summary
Tesla is seeking a highly motivated and results-driven Consumer Engagement Specialist to join its Sales & Customer Support team in Delhi. As a lead generation and marketing specialist, you will be responsible for planning and executing regional marketing activities, test drive events, brand collaborations, and in-store programs that drive customer engagement and generate high-quality leads. This is a key role supporting Tesla’s growth in the Indian market, perfect for someone with a passion for digital marketing, event coordination, and brand strategy.
Job Details at a Glance
| Job Title | Consumer Engagement Specialist |
|---|---|
| Location | Delhi, India |
| Department | Sales & Delivery |
| Employment Type | Full-time |
| Work Shift | Day shift (may include weekends/events) |
| Experience Required | 5+ years in digital marketing, events, or CRM |
| Key Tools & Skills | Adobe Suite, PowerPoint, Photoshop, CRM, Email Marketing |
| Language Requirements | Fluent in English and local languages |
| Industry | Automotive, EV, Marketing, Retail |
Key Responsibilities
🎯 Lead Generation & Marketing Execution
- Develop and execute targeted marketing plans aligned with Tesla’s goals.
- Plan and coordinate test drive events, brand collaborations, and lead-generation activities.
- Assist in managing in-store campaigns to boost lead conversion and customer interaction.
📅 Event Management & Campaign Tracking
- Maintain and manage a centralized event calendar across all regional initiatives.
- Coordinate logistics for retail openings, corporate events, and product launches.
- Evaluate the performance of campaigns using analytics and KPIs.
📣 Content Creation & Communication
- Create and manage content for newsletters, promotional materials, and customer emails.
- Collaborate with internal communications to ensure consistent brand messaging.
- Support inbound and outbound communication, maintaining professional engagement standards.
🤝 Vendor & Partner Coordination
- Manage third-party vendors and agencies as required.
- Ensure brand compliance with Tesla’s global identity guidelines.
- Coordinate with digital teams and partners for online-to-offline event executions.
Skills & Qualifications
- ✔️ 5+ years of experience in digital marketing, customer engagement, or event marketing.
- ✔️ Background in automotive, retail, or premium lifestyle brands is preferred.
- ✔️ Proficient in tools like Adobe Creative Suite, Photoshop, PowerPoint, and iOS platforms.
- ✔️ Demonstrated success in project management, campaign tracking, and content execution.
- ✔️ Excellent communication and negotiation skills.
- ✔️ Strategic thinker with strong analytical and organizational abilities.
- ✔️ Entrepreneurial mindset with the ability to thrive in a fast-paced, dynamic environment.
- ✔️ Fluent in English and relevant local languages.
Why Join Tesla?
- Be part of a mission-driven global company transforming the EV industry.
- Drive consumer engagement and lead generation for a cutting-edge brand.
- Work with a high-performing, innovative marketing team in a growing Indian market.
- Enjoy a dynamic role blending event marketing, digital content, and brand strategy.
Apply Now
Ready to drive Tesla’s consumer engagement strategy in Delhi and shape the future of sustainable mobility?
👉 Apply now through Tesla’s official careers page
Take the lead in marketing the most revolutionary EV brand in India.