CBS – BMC Content Strategy Assistant Director – EY – Kochi
Job Description
Summary
EY is seeking an experienced Content Strategy Assistant Director for its Global Delivery Services (GDS) Content Pillar based in Kochi or remotely across India. This high-impact role blends strategic content leadership with hands-on execution, ideal for professionals with 12+ years of experience in content strategy, editorial management, B2B communications, and digital storytelling. The successful candidate will lead large content teams, develop thought leadership and marketing content, and deliver high-value, on-brand messaging across multiple channels to enhance EY’s global visibility and business impact.
Job Details at a Glance
| Job Title | CBS – BMC Content Strategy Assistant Director |
|---|---|
| Company | EY (Ernst & Young) |
| Location | Kochi, India (Remote/Anywhere in Country) |
| Department | Content Services / Content Strategy |
| Shift | Full-time |
| Experience Required | 12+ years in content strategy, editorial management |
| Requisition ID | 1640753 |
| Salary | Competitive |
| Tools & Platforms | Microsoft Word, Excel, Adobe Acrobat, LinkedIn, Adobe Analytics, Hootsuite |
About the Role
As Assistant Director – Content Strategy at EY, you will shape narrative direction, lead editorial teams, and execute high-impact content strategies. You will collaborate with senior leaders, creative partners, and cross-functional teams to deliver compelling B2B content that aligns with EY’s purpose and business priorities. This role requires both visionary strategy and precision execution, from crafting LinkedIn thought leadership campaigns to developing newsletters, videos, and internal/external communication materials.
Key Responsibilities
- Develop tailored content strategies aligned with business goals and audience needs.
- Translate complex business concepts into engaging narratives across channels.
- Build LinkedIn and digital strategies for impactful thought leadership content.
- Lead, mentor, and manage large content teams and multi-format projects.
- Deliver high-quality content across newsletters, videos, brochures, mailers, and social media.
- Review and edit content to ensure quality, brand alignment, and consistency.
- Use analytics tools to track performance, report metrics, and refine strategy.
- Support high-visibility EY programs and global campaigns.
- Provide editorial guidance, feedback, and coaching to writers and content creators.
Skills and Attributes
- Expertise in content strategy, digital communications, and B2B storytelling.
- Exceptional writing, editing, and communication skills for senior-level audiences.
- Strong stakeholder management with senior partners and cross-functional teams.
- Analytical mindset with ability to interpret data and deliver actionable insights.
- Deep understanding of market trends, audience segmentation, and content best practices.
- Ability to translate complex business ideas into audience-friendly messaging.
- Creativity, problem-solving, and high attention to detail.
Qualifications
- Bachelor’s or Master’s degree in English Literature, Mass Communication, or related fields.
- Minimum 12 years of experience in content strategy, editorial management, or related roles.
- Experience in agencies, publishing, corporate communications, or Big Four firms is a plus.
- Proficiency in Microsoft Word, Excel, Adobe Acrobat/PDF tools.
- Familiarity with LinkedIn, Adobe Analytics, Hootsuite, and project management tools.
What EY Offers
- Opportunity to work in a global delivery network spanning six countries.
- Exposure to high-profile global brands and multi-disciplinary teams.
- Continuous learning programs to develop new skills and leadership capabilities.
- Inclusive, diverse, and collaborative culture with flexible work arrangements.
- Empowerment to create meaningful impact through strategic content initiatives.
Apply Now
If you are a Content Strategy Assistant Director with a passion for digital storytelling, editorial leadership, and B2B content strategy, ready to drive impact for EY’s global communications, apply today.