Process Delivery Specialist – Marketing Operations | IBM Pune, Maharashtra
Job Description
Summary
IBM India is seeking a talented Process Delivery Specialist – Marketing Operations to join its IBM Consulting BPO team in Pune. This role is ideal for professionals with a passion for digital marketing, content localization, and marketing operations.
As a Marketing Operations Specialist at IBM, you will manage global content roll-outs, ensure high-quality localized content, and support marketing campaigns across multiple regions. You will collaborate with internal teams, maintain content calendars, and provide training on CMS and localization tools. This is an exciting opportunity to work in a fast-paced digital environment and contribute to IBM’s mission of delivering innovative, client-focused marketing solutions.
Job Details at a Glance
| Attribute | Details |
|---|---|
| Job Title | Process Delivery Specialist – Marketing Operations |
| Job ID | 56491 |
| Location | Pune, Maharashtra, India |
| Work Arrangement | Onsite |
| Shift | Rotation |
| Experience Required | 3–5 years in digital marketing or content operations |
| Education Required | Bachelor’s Degree (Master’s preferred) |
| Area of Work | Enterprise Operations / Marketing |
| Employment Type | Regular, Entry Level |
| Travel Required | No Travel |
| Key Tools & Technologies | CMS, Storyblock, Content Localization Tools, Digital Marketing Platforms, Excel |
Key Responsibilities
- Content Localization & Roll-Out: Localize and deploy website content for 45–50 markets based on English master content. Ensure cultural relevance and quality.
- Content Calendar Management: Maintain a detailed content calendar for publishing schedules. Coordinate with internal teams to ensure timely and accurate content releases.
- Quality Assurance & Testing: Conduct QA and testing for new content, feature localizations, campaigns, and website updates. Identify and resolve localization issues.
- Training & Support: Provide training for markets on CMS and localization tools, including Storyblock. Support daily troubleshooting requests to ensure smooth operations.
- Collaboration: Work closely with internal teams to align content strategy with marketing objectives.
Required Skills & Qualifications
- Bachelor’s degree in Marketing, Communications, Journalism, Business Administration, or a related field. Master’s preferred.
- 3–5 years of experience in content creation, digital marketing, or marketing operations.
- Proficiency in CMS, Storyblock, Excel, and digital marketing tools.
- Strong writing, editing, and verbal communication skills.
- Excellent organizational and project management skills.
Preferred Skills & Experience
- Creativity and problem-solving abilities.
- Knowledge of current digital marketing technologies and trends.
- Experience in graphic design and multimedia content creation software.
- Passion for content marketing, brand development, and social media marketing.
- Growth-minded, adaptable, and eager to continuously learn.
Why Join IBM Consulting?
- Gain exposure to global marketing operations and content localization across multiple regions.
- Collaborate with innovative teams and mentors in a fast-paced digital environment.
- Develop your skills in CMS tools, content strategy, and digital marketing technologies.
- Contribute to impactful projects for leading organizations worldwide.
Apply Now
Advance your career as a Process Delivery Specialist – Marketing Operations with IBM Pune. Apply directly through IBM Careers:
Apply Now at IBM Careers