Senior Software Engineer – Salesforce Marketing Cloud Developer | Chennai
Job Description
Summary
We are hiring a Senior Salesforce Marketing Cloud Developer to join our team at MphasiS, DLF IT Park, Chennai. This role is ideal for professionals with 4–6 years of experience in Salesforce Marketing Cloud (SFMC), including Email Studio, Journey Builder, Automation Studio, SQL, and AMPscript. As a Senior Software Engineer, you will design, develop, and optimize marketing automation solutions, integrate customer journeys, and enhance campaign performance. This opportunity allows you to work at the intersection of technology and digital marketing, delivering personalized customer engagement at scale.
Job Details at a Glance
| Job Title | Senior Software Engineer – Salesforce Marketing Cloud |
|---|---|
| Location | Chennai (DLF IT Park, MphasiS) |
| Experience | 4 – 6 Years |
| Job ID | 116019-58-1 |
| Employment Type | Full-time |
| Shift | Standard Business Hours |
| Primary Skills | Salesforce Marketing Cloud, SQL, AMPscript, Journey Builder |
| Preferred Skills | Salesforce CRM, HTML, CSS, JavaScript, API Integrations |
| Domain | Digital Marketing / Marketing Automation |
| Certifications | Salesforce Marketing Cloud Developer/Consultant (Preferred) |
Key Responsibilities
- Design, develop, and implement marketing automation campaigns using Salesforce Marketing Cloud.
- Build customer journeys with Journey Builder, Email Studio, and Automation Studio.
- Write SQL queries and AMPscript for personalization and dynamic content creation.
- Ensure data integrity and compliance while managing customer data.
- Integrate Marketing Cloud with Salesforce CRM and external systems using APIs.
- Monitor, analyze, and optimize campaign performance metrics to improve ROI.
- Troubleshoot technical issues and provide expert guidance to stakeholders.
- Stay updated with the latest Salesforce Marketing Cloud trends and best practices.
- Collaborate with cross-functional teams, conduct code reviews, and contribute to process improvements.
Required Skills
- Strong expertise in Salesforce Marketing Cloud tools (Email Studio, Automation Studio, Journey Builder).
- Proficiency in SQL and AMPscript for data handling and dynamic email templates.
- Knowledge of email marketing best practices and customer journey design.
- Experience with API integrations, data management, and automation workflows.
- Ability to troubleshoot and resolve SFMC technical issues quickly.
Preferred Skills
- Familiarity with Salesforce CRM and its integration with Marketing Cloud.
- Experience in HTML, CSS, JavaScript for custom email template development.
- Knowledge of analytics tools for measuring campaign performance.
- Salesforce Marketing Cloud certifications (Developer/Consultant/Administrator).
Qualifications
- Bachelor’s degree in Computer Science, Information Technology, Marketing, or a related field.
- 4–6 years of professional experience in Salesforce Marketing Cloud development.
- A strong combination of technical expertise and marketing acumen.
Why Join MphasiS?
- Work on cutting-edge Salesforce Marketing Cloud projects with global clients.
- Be part of an innovative, collaborative, and growth-driven environment.
- Access continuous learning, professional certifications, and career advancement opportunities.
- Enjoy a diverse, inclusive, and supportive workplace culture.
Apply Now
Take the next step in your career as a Senior Salesforce Marketing Cloud Developer in Chennai.
👉 Apply Here on the Official MphasiS Careers Page