Salesforce Marketing Cloud (SFMC) Manager – Marketing & Commerce | Deloitte South Asia | Bengaluru
Job Description
Summary
Join Deloitte South Asia LLP as a Salesforce Marketing Cloud (SFMC) Manager within our Technology & Transformation – Marketing & Commerce (T&T–Customer–M&C) practice. This is an exciting opportunity for experienced Salesforce professionals, Marketing Automation Managers, and Customer Data Platform (CDP) experts to lead multi-cloud Salesforce solutions that transform customer engagement strategies.
Based in Bengaluru (with opportunities in Delhi, Hyderabad, and Pune), this role focuses on designing and implementing data-driven, personalized marketing automation solutions across Salesforce Marketing Cloud, Data Cloud, and CRM platforms. Work with global brands to deliver high-impact campaigns powered by Einstein AI, Journey Builder, and real-time personalization — while growing your leadership career at one of the world’s most respected consultancies.
Job Details at a Glance
| Position Title | Salesforce Marketing Cloud (SFMC) Manager |
|---|---|
| Job Requisition ID | 87504 |
| Organization | Deloitte South Asia LLP |
| Department | Technology & Transformation – Customer – Marketing & Commerce |
| Location | Bengaluru (also open to Delhi, Hyderabad, Pune) |
| Work Model | Hybrid |
| Experience Level | Manager (10–13 years of experience) |
| Employment Type | Full-time |
| Primary Platforms | Salesforce Marketing Cloud, Data Cloud, Sales Cloud, Service Cloud |
| Tools & Technologies | Journey Builder, Automation Studio, Email Studio, SQL, API Integrations, Einstein AI |
| Education | B.E./B.Tech or equivalent in Computer Science or related field |
Key Responsibilities
As a Salesforce Marketing Cloud (SFMC) Operations Manager, you will:
- Design, build, and optimize Salesforce Marketing Cloud campaigns (Email Studio, Journey Builder, Cloud Pages, SMS, and Push).
- Lead multi-cloud integrations using Salesforce Data Cloud, Marketing Cloud Personalization, and CRM systems (Sales/Service Cloud).
- Manage data modeling, data governance, and integration architectures for large-scale marketing automation.
- Implement data integration processes and ensure accuracy through cleaning, transformation, and standardization.
- Drive 1:1 personalization strategies using Data Cloud insights, Audience Studio, and Einstein AI.
- Oversee custom development, API integrations, and SDK implementations for real-time campaign delivery.
- Collaborate with clients and stakeholders to translate business goals into scalable technical solutions.
- Analyze, design, and optimize customer journeys for engagement, conversion, and retention.
- Integrate web analytics tools (e.g., Google Analytics) and configure custom reports for campaign performance tracking.
Required Skills & Expertise
- 10–13 years of hands-on experience with Salesforce Marketing Cloud (SFMC) – including Email Studio, Journey Builder, Interaction Studio, Automation Studio, CDP, and Einstein.
- Strong understanding of Salesforce Data Cloud, Marketing Cloud Personalization (MCP), and Customer Data Platforms (CDP).
- Expertise in SQL, JSON, data modeling, and data architecture best practices.
- Proficiency in integrations with Salesforce CRM, APIs, and SDKs.
- Working knowledge of real-time personalization, identity resolution, and segmentation strategies.
- Strong grasp of digital marketing campaign management, automation workflows, and multi-channel marketing.
- Excellent communication, documentation, and client interaction skills.
- Proven ability to lead teams, manage stakeholder expectations, and deliver end-to-end Salesforce implementations.
Preferred Skills & Additional Experience
- Familiarity with content management systems (CMS), digital asset management (DAM), and web content strategies.
- Experience with mobile marketing, loyalty programs, and social media engagement technologies.
- Exposure to data-driven campaign analytics, persona building, and audience activation.
- Background in proposal creation, estimation, and pre-sales support is a plus.
Why Join Deloitte
At Deloitte, you’ll collaborate with diverse teams working on transformational digital marketing solutions that impact clients globally. We’re committed to fostering a purpose-driven, inclusive, and growth-oriented culture where innovation thrives.
What you can expect:
- Hybrid work flexibility and access to top-tier learning programs.
- Continuous professional development through Deloitte University and cross-functional exposure.
- Inclusive environment promoting career mobility, leadership growth, and lifelong learning.
- Competitive benefits and opportunities to work on high-impact global projects.
How You’ll Grow
We believe learning never stops. At Deloitte, you’ll gain access to world-class mentorship, leadership training, and hands-on project experience. Our professionals are empowered to innovate, collaborate, and lead across industries — helping shape the future of marketing technology.
Apply Now
Ready to elevate your career as a Salesforce Marketing Cloud Manager?
Take the next step in your journey with Deloitte’s Marketing & Commerce team today.